Suziette A. Agazie
Expert in Marketing Communications
With over 15 years of diverse experience, Suziette, affectionately known as Sue, is a highly regarded Marketing Communications professional. Her journey began in the creative arts as a stage writer, choreographer, and performer, before making a successful transition into the marketing world, where she excelled in copywriting, digital media, and comprehensive marketing strategies.
Sue’s leadership has been pivotal in driving successful marketing campaigns, both within leading advertising agencies and corporate environments. She has consistently delivered innovative solutions that win new business and industry recognition. Her consultancy work has supported start-ups, SMEs, and NGOs, tailoring her expertise to address their unique branding needs.
Top 5 places I have worked at:
Associate Creative Director, AB InBev Nigeria (2023)
First Associate Creative Director and Team Lead for the in-house agency in Nigeria. In charge of managing and overseeing all the marketing communication endeavours of 3 brands across Nigeria while providing valuable marketing communication insight for the other brands.
Associate Creative Director, Etu Odi Communications (2021)
Managing and overseeing the development of creative campaigns and projects under tight deadlines demonstrating the ability to handle multiple projects and deliver compelling content. Doubled as the lead copywriter for major financial and FMCG brands like First Bank, TVS Motor Company, and Nigeria Brewery, amongst others.
Lead Copy and Content, Sterling Bank (2018)
Handled all communication, internally and externally, for advertising, public relations, events and sponsorship purposes plus the Annual reports, and digital platforms. Trusted with naming some of the bank’s products and services (accounts and group of companies).
Copy Manager, TBWA/Concept. (2014)
Led copywriter for most top brands in the agency and won over 10 pitches generating over £10 million for the agency as the idea conceptualizer and copywriter on the campaigns. Also won 2 Gold and silver at LIAF Awards, in 2014, for the most creative ad of the year (Glo telecoms campaign).
Business Development Manager, Charvet Nigeria Limited. (2013)
Grew the sales margin of the brand, Kiss-mix Alcoholic Cocktail Drink by 55% within a year (2012) and grew its visibility by over 65%. Making it the most preferred cocktail drink at celebrity parties and events in Lagos, Nigeria
My Works
Trainings I have conducted
Trained over 20 young female entrepreneurs in Lagos, Nigeria under the Digital Amazon program. An initiative of Street Project Foundation. (2022)
Trained and mentored over 25 NGOs in Nigeria on Branding and Marketing Communication as a facilitator with Nigeria’s International NGO Forum under the PLRCAP Initiative (still ongoing).
Trained over 30 students at the Pitcher’s Award (2018)
Trained over 20 staff of Intercontinental Distillers Limited on Organisational Branding and Communication (2018)
Trained over 20 junior and mid-level staff of Chellarams Plc. Nigeria on basic Digital Marketing. (2016)
Trained over 15 creative staff of Prize Communications on Social Media Marketing.
Trained over 100 entrepreneurs, winners of the 2016 Tony Elumelu entrepreneurship program on Social Media Marketing for entreprenuers.
Trained over 50 youths on social media marketing in partnership with Mbari Uno.
Trained over 50 participants on Storytelling at Social Media Week, Lagos Nigeria as a skills share workshop facilitator for ‘Storytelling With Stop Motion Animation’.